Apple has been investing a lot in artificial intelligence recently and soon the company will introduce its generative artificial intelligence to the world. A new Wall Street Journal report claims that Apple is developing a new chip designed specifically to power AI processing data centers.

The report notes that the company is building AI chips for data centers that could potentially run some of its new AI-based features that will be announced at WWDC 2024 next month.

“Apple has been working on its own chip designed to run artificial intelligence software on data center servers, a move that could give the company an edge in the AI ​​arms race,” said Aaron Tilley and Yang Jie. The project is known as “ACDC”.

Haitong International Securities analyst Jeff Pu said last week that Apple will use both M2 Ultra and M4 chips to power servers dedicated to new AI-based features in iOS platform version 18.

The company is implementing many generative AI-based features for the new iOS 18 platform, which will be announced at WWDC 2024 in June. Apple has also developed its own language models that can be used offline. However, these models are more limited, so online alternatives would be ideal for more accurate results.

Interestingly, earlier reports have revealed that Apple has held discussions with both OpenAI and Google to use their AI technologies in iOS 18. It’s unclear whether Apple still plans to contract with third parties or simply use its own servers instead.

Source: 9t5Mac